What is this new BeautyCounter tab? I’m glad you asked.

If you’ve been following me for any length of time, or know me personally, you know that getting diagnosed with a food allergy shifted my entire approach to health and wellness.  I’d never had to read a food label before, and when I started, I realized how much I couldn’t pronounce. Does that have wheat in it? What’s the difference between wheat and gluten? If I have a wheat allergy, do I have to be gluten free? Are they different?

Since July of 2011 I’ve been compulsive diligent in learning and understanding what dietary restrictions meant to my health and wellness. What I didn’t expect was that changing my diet would be what finally cleared up my skin. What? Really? Yeah, really. By the time I found out about my wheat allergy, my system was in full rebellion. I was beyond exhausted at. all. times.  My skin has ALWAYS been sensitive and susceptible to bouts of eczema, psoriasis, and dermatitis, but I’d reached a point where I wouldn’t wear shorts or skirts in the sweltering Boston summer.

Cut out wheat. Wait five weeks. Watch magic.

My skin cleared up beyond my wildest dreams, but I also treated it like a baby unicorn. Don’t touch it, don’t poke it, don’t mess with it.  I started reading skincare labels. What are parabens? What’s a ‘normal’ amount of these ‘active ingredients’? What ARE these active ingredients? Are any of these code name for wheat that are going to send me back to my old steroid cream regimen?


Coconut oil became my best friend, and I was always trying to explore making my own body butters, facial creams, sugar scrubs, and lip balms so I knew what was in there, with coconut as the starting point. But you know what? That shit’s expensive. Not the oil, but the ingredients, containers, time, and research to make something that resembles that you’d buy from a retailer. Oh, and mine would only last a few weeks at best. How do I preserve this? What is safe? What will my skin accept? Will I wake up looking like a lobster?


The more I learned about the core components of skincare the more some red flags started to come up. Should I not be concerned at the number of things listed for ‘topical use only’? Isn’t it absorbing into my body either way? Wasn’t that the point?



Finding BeautyCounter was a breath of fresh air, because they’re doing everything I was trying to – but better, because, Science.  I don’t have the same access to the research and material resources, and they’ve done all the homework and put it in a beautiful package.  But becoming a consultant? I didn’t ever (EVER) think that would be something for me. I have to sell enough nonsense Monday through Friday. I don’t want to have to be constantly pitching friends and family. But, I went to order more of my beloved Nourishing Cream Cleanser (which is coconut oil based, obvi) and No. 3 Oil to care for my now angry-pregnant-hormonally-rebelling skin, thinking I’d support my ‘local’ consultant and realized… that wasn’t a thing. There was not another soul in this zip code that was promoting BeautyCounter and their mission for safer skincare (that actually works <– a very important detail).  I could just order through corporate, or one of the girls in Boston that I knew to be consultants… OR, I could take my enthusiasm for their mission and share it with people that have, clearly, not been introduced to something I felt so strongly about. So, I jumped in.

And perhaps a bit aggressively. Am I annoying you yet? I’m not sorry.  So many are under educated on how little oversight and regulation exists in the beauty and skincare industry, and if we’re going to care about what we put IN our bodies, shouldn’t we care about what we put ON it?

Have questions? Email me! I would love to chat and answer your questions. Want to join the mission? Let’s talk. There’s a huge opportunity to educate others and promote a more mainstream availability of products that are safer (while building out your own amazing collection of products and making a little (or a lot!) $$ on the side.)